February 2008 Archives


So we went to Barcelona for a long weekend, and I’d imagineered my blog entry even before our plane had left Heathrow.

I was going to take panoramic pictures and write a passionate love missive to the capital of Catalunya, and wax lyrical about the Gaudi, the swanky shopping, the energy of The Ramblas, the iconic museums. But none of that ever happened.

It all that got derailed by The Snails.

Or Los Caracoles as they’re known locally. Given my lack of a Christmas break, a long weekend somewhere fun was always likely to turn into something sybaritic, indulgent, lazy even.

Culture went out the window, we did a gastro tour of the City, and I have to say we probably lowered the national reserves of Cava. (And, as Bill Haley would say, we drank Rioja round the clock.)

Above all, we fell in love with aforementioned bar, Los Caracoles.

Impossibly authentic, the bar is backed onto by frenetic kitchens, the place is always packed, and the atmosphere is utter electricity. You sit perched at the bar, sampling to-die-for Pimientos and awesome prawns, while supping the nectar that is Marques de Caceres.

Your host is the world’s most engaging barman ever – do you know, we never asked his name as he served, entertained, teased and cajoled us? Lord knows why not. He did a fantastic Charlie Chaplin, not surprising given his Doppelganger resemblance.

His English was the rude side of rudimentary, but he still managed to make himself understood to two Philistines who could muster hardly a word of Spanish. A genuine character.

‘Had he ever been to England?’ we asked.

Well yes. He'd visited his brother who worked in a hotel here. His first full English day was July 1st 2006. The day Stevie Gerrard, Fat Frank, Super JT and the others wimpily surrendered our World Cup existence to Portugal.

He described how he visited a pub in Portobello Road to see the game, and initially sat at a round table of six with five random Englishmen. It all seemed quite calm and engaging, friendly even. As the game progressed, and a victory started to seem distant, the Englishmen disappeared.

As our penalties lamely failed, he felt a tap on a shoulder, then in a couple of seconds of extreme staccato violence he got an elbow to the face, a kick in the groin, and a sickening punch to the jaw. He woke up in hospital, where the attention was so basic his family got him flown back to Spain for the superior care.

And that was his experience of England.

He wrote on a sheet of paper the number of customers annually in his restaurant and bar – hundreds of thousands – and he said there’d never been a single incident like that. Ever.

He bore no resent – his fabulous attitude to us showed that – but it just made us soooooo unbearably sad to think what halfwits us English can be. He literally bears the physical scars too, and we both felt quite ashamed.

Here he is. Would you really elbow this guy in the face for the crime of looking like he might be Portugese, even though he isn’t? And all because we lost a football match.


One great guy.jpg


To end on a happier football note, I was at the new Wembley for the first time this weekend for the Carling Cup. Despite the result not being the one I wanted, I realised I was comprehensively wrong about our new national stadium. It’s brilliant! No queues, no hassle, and a seamless experience. Maybe New Labour did get some things right. This time, I felt proud to be English.

(Oh, and I do love Barcelona. Next time we’ll actually see it.)

Pret A Mangled: Part Deux

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So I got a reply to my rant (below) about Pret from none other than their founder, Julian Metcalfe.

It's a pretty class reply, and he takes the blame for the 'Cute Ickle Copy':

...."I write the copy. I'm to blame. Blame me. Sorry if it's a bit annoying, I don't mean it to be.

It's true, diets are sad. For most people diets are all about cutting back on biscuits, cutting back on crisps and Snickers bars ... and all the other junk put in front of us, day in day out. Did you know in the Japanese language there is no such word as "diet"."....

Errr, no. Diets aren't sad. The nation is getting podgier by the minute, a fact our friends at The Fitness Industry Association are starting to tackle. 

Companies have to step forward and take responsibility. A lot of Pret's offerings - much as I love their clever marketing, their brilliant service ethic, their beautiful store design - are quite simply not that healthy. There are serious levels of fat, carbs, sugar and salt in many of their lines.

But really, Pret could take the lead.

Pret is perfectly poised to lead the debate and lead the initiative to genuinely healthy food. Maybe Julian and his crew don't believe if they really cut the fat and sugar et al they could still be successful. Macdonald's addressed doing this a couple of years ago with The Big Move To Salads, but it didn't work because basically people go to The Golden Arches to get a burger. It didn't stack up.

Pret's super slick marketing exudes health and balance. If the product actually reflected this, it would be win-win all round.

Diets aren't sad, Julian. A couple of women I know well have done respectively the GI Diet and the South Beach Diet - two really sensible balanced diets that so many in this country are following - and in the words of Stevie Wonder, they're hotter than July. It's been life-changing stuff. Don't knock what works.

Pret, you're a stunning operation. Now take responsibility and be stunning humans.