Brief

Harrison Varma creates contemporary homes full of light, space and a genuine sense of place, at prices between £5m and £35m.  The properties are created around Kenwood and Highgate in North London.

Unlike many companies that create homes, Harrison Varma employs almost all the key experts themselves, rather than use outside contractors. The joiners that create the exquisite wooden detailing, the architects, the audio-visual experts – all the key players are part of the Harrison Varma team.

This creates an incredible sense of camaraderie and single-mindedness amongst the people that create your home. It’s a key reason why the end result is so iconic.

Percival was tasked with creating advertising and collateral that convey Harrison Varma’s unique ethos and end result.

Solution

Big picture tableaux are counterpointed by beautiful details. Harrison Varma are a creative company at every level

Result

The 2009 advertising campaign breaks shortly.